Inbound Sales Agent Initiates Contact: The customer or prospect initiates the interaction by calling, emailing, or inquiring about a product or service Role: To nurture existing interest, answer questions, build trust, and guide customers who are already looking for a solution Sales Approach: Consultative, solution-focused, and relationship-driven, designed to help customers make informed decisions based on their needs Lead Qualification: Focuses on quickly distinguishing high-quality, interested leads from those who are merely researching. Outbound Sales Agent Initiates Contact: The sales agent initiates contact by proactively reaching out to potential customers. Role: To generate interest and capture the attention of prospects who may not be aware of the product or service Sales Approach: Uses more proactive and persuasive techniques like cold calling, cold emailing, or attending trade shows to pitch offerings to an audience. Lead Qualification: Works with leads who are often unaware of the product or company at first contact, requiring significant effort to build interest from scratch. Sales Development Representative (SDR) job involves outreach, lead generation, and qualification of potential customers to create new business opportunities. Key responsibilities include researching prospects, conducting outbound prospecting via calls and emails, scheduling meetings for the sales team, and managing the CRM to track leads. SDRs are crucial for a company's sales pipeline, working to identify needs, nurture relationships, and pass qualified leads to Account Executives. Appointment Setter contacts potential clients to schedule appointments (like calls or meetings) for the sales team, focusing on generating leads and qualifying prospects rather than closing deals. Key responsibilities include using cold calling or outbound email, providing basic information on products/services, handling initial inquiries, managing customer relationship management (CRM) systems, and reporting on their progress. The role requires strong communication, organizational, and persuasive skills, along with persistence, to effectively set up meetings and facilitate the sales process.