Hey there! I'm a versatile marketing professional with a background in marketing operations and project coordination. Most recently, I was a Marketing Operations Manager at a company based in Australia, where I got to work in all things digital marketing, like running email campaigns, managing social media, optimizing websites, and tracking lead generation. I’ve got hands-on experience with tools like Canva for design, Go High Level for CRM, and a whole suite of project management and social media tools. I also worked as a Social Media Manager and Executive Assistant at Create by Influence, where I honed my skills in content creation, analytics, and brand management. I'm all about using data to drive smarter marketing and improving workflows to meet business goals. Here are what I'm proficient in based on my previous job experiences: Marketing & Campaign Management Email, SMS, and Social Media Campaigns: Managed end-to-end campaigns to drive engagement and reach, including email, SMS, and social media marketing. Sales Funnels: Designed and optimized sales funnels to boost conversions. SEO & Website Management: Enhanced SEO for better visibility and search engine ranking, and regularly updated website content. CRM Management and Lead Sourcing Strategy & Planning Event Marketing: Developed strategies for events, handling promotions, budgeting, and post-event analysis to ensure profitability. Lead Generation: Tracked lead generation through various channels, consistently meeting or exceeding monthly targets. Content Calendars: Maintained a detailed content calendar, scheduling marketing activities, and ensuring timely delivery of promotions and posts. Content Creation & Brand Management Graphic Design & Content Creation: Created graphics and promotional content using Canva for social media and event marketing. Blog Writing: Wrote, edited, and published blog posts aligned with brand messaging to engage the target audience. Social Media Strategy: Implemented strategies to increase brand awareness, monitored audience interactions, and fostered community engagement. Analytics & Reporting Performance Tracking: Analyzed marketing metrics to gauge campaign effectiveness, making data-driven improvements. Reporting: Created regular performance reports, offering insights for stakeholders and future strategy refinement. Executive Support & Project Coordination Calendar & Email Management: Managed executive schedules, and email communications, and ensured professional and efficient communication. Project Management: Assisted in project tracking, monitored deadlines, and managed deliverables to maintain progress. Documentation: Created, edited, and organized documents, reports, and presentations for both internal and client use.