Francis M. – Virtual Assistant | Admin Support | Customer Service | Lead Generation Specialist|Amazon

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Virtual Assistant | Admin Support | Customer Service | Lead Generation Specialist|Amazon

My name is Francis Mutati, and I am a highly versatile digital professional with over 7 years of experience working across digital marketing, content creation, web development, virtual assistance, and business operations. I specialize in helping businesses build strong online presence, increase visibility, generate qualified leads, and streamline day-to-day operations using modern digital tools and systems. I bring a combination of creative, technical, and analytical skills, allowing me to support businesses from strategy development to execution and optimization. Digital Marketing & Social Media Management I manage and grow brand presence across platforms such as Instagram and LinkedIn, focusing on engagement, audience growth, and conversion-driven content. My work includes: Developing content strategies aligned with business goals Creating and scheduling engaging posts and campaigns Managing audience engagement and community interaction Analyzing performance metrics to improve reach and conversions Running brand awareness and lead generation campaigns Tools & Platforms Used: Meta Business Suite, LinkedIn Campaign Manager, Canva, Buffer, Hootsuite, Later Search Engine Optimization (SEO) I optimize websites and content to improve visibility on search engines and attract organic traffic. My SEO work includes: Keyword research and competitor analysis On-page SEO (titles, meta descriptions, content optimization) Content structuring for ranking and readability Performance tracking and analytics reporting Technical SEO improvements (basic level) Tools Used: Google Analytics, Google Search Console, Ahrefs, Ubersuggest, Yoast SEO Email Marketing & Automation I design and manage email marketing campaigns that nurture leads and convert audiences into paying customers. My responsibilities include: Creating email sequences and funnels Designing promotional and engagement campaigns Audience segmentation and targeting Monitoring open rates, click rates, and conversions Improving campaign performance through testing and optimization Tools Used: Mailchimp, HubSpot, ConvertKit, Brevo (Sendinblue) Content Creation & Writing I produce high-quality written content tailored for different audiences and business needs. Services include: Blog writing and SEO articles Copywriting for ads, landing pages, and websites Editing and proofreading Research-based writing and reports Brand messaging and content structuring Tools Used: Google Docs, Grammarly, Hemingway Editor, Surfer SEO, Notion Web Development & Design I design and build modern, responsive websites focused on usability, speed, and conversion. My work includes: WordPress website development Elementor page building and customization Landing page design Basic HTML and CSS customization Website optimization for user experience I also handle visual branding and multimedia content. Tools Used: WordPress, Elementor, HTML, CSS, Canva, Adobe Photoshop, Adobe Illustrator, CapCut, InShot, Adobe Premiere Pro Virtual Assistance & Administrative Support I provide reliable administrative support that helps businesses stay organized and efficient. Tasks include: Email management and inbox organization Calendar scheduling and coordination Task and workflow management Document preparation and reporting Online research and data organization Tools Used: Google Workspace, Microsoft Office, Notion, Trello, Asana Data Entry & CRM Management I handle accurate data entry and customer relationship management to ensure structured business operations. Responsibilities: Data entry and database updates CRM pipeline management Lead tracking and customer follow-ups Data cleaning and reporting Tools Used: Microsoft Excel, Google Sheets, HubSpot CRM, Salesforce, Zoho CRM Customer Service & Sales Support I support businesses in managing customer interactions and improving sales performance. Tasks include: Responding to customer inquiries and support tickets Managing customer complaints and resolutions Lead generation and outreach Sales pipeline tracking and follow-ups Tools Used: Zendesk, Freshdesk, HubSpot, LinkedIn Sales Navigator Business Operations & Management I assist in improving business efficiency through operational support. Work includes: Bookkeeping and financial tracking Inventory monitoring and management Logistics coordination and reporting Business process organization Tools Used: QuickBooks, Xero, Excel, Zoho Inventory Real Estate & Airbnb / Short-Term Rental Management I manage real estate listings and Airbnb/BNB properties with a focus on maximizing occupancy and guest satisfaction. My responsibilities include: Creating and optimizing property listings Managing bookings, calendars, and availability Guest communication and support Coordinating check-ins and check-outs Setting pricing strategies for higher revenue Improving guest experience and reviews Platforms Used: Airbnb Dashboard, property management tools, pricing automation tools Additional Strengths I have a background in psychology and healthcare management, which strengthens my ability to understand human behavior, improve communication, and deliver customer-focused solutions. This helps me work effectively in both technical and client-facing roles. Availability I am available for both short-term and long-term projects and can work across different time zones. I offer flexible working hours, fast response times, and consistent communication to ensure smooth collaboration and timely delivery of all tasks.

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Hire Francis for: VA for Blogs, VA for SaaS, VA for E-commerce, VA for Marketing Agencies, VA for Retail